What is Social Engineering and How it Works?

Social engineering is a term that is used in the cybersecurity world, but many individuals and businesses don’t know what this term refers to.
What is Social Engineering?
Social engineering is an attack that a hacker will use to try and gain sensitive data from you or employees of a business.

Top 5 benefits of marketing automation

Small- and medium-sized businesses (SMBs) today are embracing automation to streamline their processes. Marketing, in particular, involves many processes that are perfect candidates for automation. Here are five compelling reasons why SMBs should consider marketing automation solutions. 1. Automatic follow-ups Keeping in touch over the phone can be tough if both parties are always busy, […]

Keep your data safe with these backup solutions

Data is an integral part of your business. You use it to build marketing strategies, forge customer relationships, and much more. Losing important client and company information can be harmful to the health of your business. Here are backup solutions you should ‌implement to ensure the safety of your data. Tape drives Tape drives are […]

State-Sponsored Cyber Attacks

State-sponsored cyber attacks (SSA) are a hot topic for cybersecurity in Miami, but what is an SSA and how can it impact your business? We’ll delve deeper into this topic to try and learn more about SSAs and the real risks that they pose.
What are State-Sponsored Cyber Attacks?
An SSA is an attack from a nation-state that has the goal of:

Gathering intelligence
Exploiting people and systems
Identifying infrastructure vulnerabilities
Exploiting these vulnerabilities

While many businesses and individuals assume that an SSA is against government systems, this is often not the case.

The benefits of email automation

Many businesses rely on email marketing campaigns to gather leads and stay in touch with existing customers. To successfully run such campaigns, they must ensure that their emails are relevant and reach the correct audience at the right time. An efficient way to ensure this is to leverage email automation. What is email automation? Email […]

Engaging customers through video content

Video marketing is one of the most efficient and cost-effective ways to reach, engage, and convert potential customers. According to Wyzowl, 80% of marketers say that video content has helped them directly increase sales. That’s because videos are able to communicate messages in a way that text and static images cannot. In this blog post, […]

How to securely and effectively collect customer data

Customer data is one of the most valuable resources in business today. It helps companies better understand their clients’ needs and interests. However, before companies collect, use, and generate revenue from customer data, they must ensure compliance with data protection laws. Keep in mind these data collection tips to avoid legal fines and penalties. 1. […]

What a Business Continuity Plan Should Include

Business continuity is often thought of as a way for the business to continue after a main founder or person leaves the business. However, today we’re going to be talking about a business continuity plan (BCP) as it relates to cybersecurity.
Business Continuity Plan by a Cybersecurity Company in Miami
BCPs are crucial in today’s business world because everything is connected.

How does the cloud support business continuity?

Having a business continuity plan ensures that you have constant access to your business’s data, even when a disaster strikes your locale. Understandably, your choice of backup storage media will be critical to the success of such a plan. In this blog, we’ll discuss why the cloud is the ideal place to keep your company’s […]